Mission Aviation Fellowship's recruiting team asked me to design a series of projection slides, a t-shirt design, and an infographic flyer for their trade show booth at Urbana's 2018 conference. These projects were requested in order to recruit college students to join MAF as either pilots, teachers, or as avionic technicians.
To make impactful projection slides, I collaborated with our copywriter to craft compelling call to actions. I also added QR codes to the slide design for viewers to quickly snap a picture and be directed to a landing page dedicated to providing more information about current job openings.
The project was successful as the projection slides were seen by over 10,000 students at the conference. The t-shirt design were also a success as many students were seen wearing the t-shirt throughout the week of the conference.
Client: Mission Aviation Fellowship
Role: Graphic Designer
Project Deliverables:
• Projection Slides
• T-Shirt Design
• QR Code
• Campaign Landing Page
